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Branding News & Media

A quantum leap: How will banks cope with tomorrow's tech?

Last century, one of most dramatic changes to the banking ecosystem was the integration of digital technology, both with back office and customer-facing…

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Study highlights much-discussed, oft-discounted importance of customer experience

June 21, 2018

A survey of 8,000 adults in France, Germany, the U.K. and the U.S. indicated that more than three-quarters (77 percent) of consumers have chosen a product or…

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SunTrust lands contract for branch, ATMs at Atlanta airport

June 20, 2018

SunTrust Bank has emerged the easy victor in its bid to provide ATM and branch banking facilities at Hartsfield-Jackson International Airport in Atlanta, the…

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PenFed CU names Cardtronics worldwide outsourcing partner

June 14, 2018

PenFed Credit Union — America's second largest federal credit union with more than $23 billion in assets and 1.7 million members worldwide — has named…

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Consumers have clear expectations of bank brands' mobile apps

June 8, 2018

A new survey from mobile app developer WillowTree has found that consumers are looking to bank brand apps for specific features and value that enhance their…

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Networld Media Group launches Boom! Creative

June 7, 2018

Networld Media Group, a Louisville, Kentucky-based B2B publisher and events organizer, has announced the launch of its new advertising and marketing services…

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Santander expands ATM branding relationship with Cardtronics

June 7, 2018

Santander Bank has extended its relationship with Cardtronics, branding an additional 200 of the independent deployer's ATMs, which are now available fee-free…

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EMVCo creates royalty-free mark to promote use of QR codes

May 23, 2018

EMVCo, the global technical body that manages EMV specifications, has introduced a QR payment trademark designed to promote the global interoperability and use…

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Pact with Cardtronics to put Fifth Third branding on 800 Speedway ATMs

May 21, 2018

Fifth Third Bank will expand its presence in key markets by placing its brand on more than 800 Cardtronics ATMs at Speedway convenience stores throughout Ohio…

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Is your ATM business missing out on social media sales?

by Alicia Blanda — Chief Marketing Officer, Blanda Marketing & Public Relations

Studies indicate that social media users spend 20–40 percent more with companies that engage with them via social media — and they rely on social media…

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'Prime' isn't just a rate anymore: Banks, tech and the 'Amazon Effect'

That clever little arrow in Amazon's logo pointing from "a" to "z" is no coincidence, and it explains why the company would set its sights on banking. The fact…

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FCTI launches revamped website

March 9, 2018

FCTI Inc., a nationwide ATM network, has announced the launch of its revamped website.

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5 strategies to improve email open rates

by Alicia Blanda — Chief Marketing Officer, Blanda Marketing & Public Relations

Because of its continuing popularity, email has grown to be a marketing staple for businesses. Here's how to ensure that your message stands out in your…

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What a 'Star Wars' video game can teach the banking industry about customer expectations

by Will Hernandez — Editor, NetWorld Media Group

If there's anything consumers hate, it's hidden fees. For an example of the wrath they can generate — and the tarnish they can leave on a brand — look no…

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Branch Transformation by design, part 2: The cautionary tale of Kodak

by Suzanne Cluckey — Owner, Suzanne Cluckey Communications

How does a company's greatest strength become its biggest liability? Bankers at last month's Bank Customer Experience Summit found out — and got pointers that…

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PAI unveils new branding, positioning for next phase of growth

September 14, 2017

Payment Alliance International, the nation's largest privately held ATM provider, is rebranding with a new logo and visual identity, and introducing new…

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3 ways online content can help your ATM and payments business

by Alicia Blanda — Chief Marketing Officer, Blanda Marketing & Public Relations

Most business owners and marketers know about blogs, white papers and infographics. What they might not realize is how this type of ongoing research, news…

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The new branch: Everyone's 'cup of tea'?

by Richard Buckle — Founder and CEO, Pyalla Technologies, LLC

Could unusual innovations such as the 'branch cafe' provide the answer to that perplexing question of how banks should evolve in order to attract and serve…

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How are you setting your ATM strategy?

Knowing that a million transactions happened at a location is not tremendously helpful if you don't have the particulars about what is driving consumer…

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What we can learn from the latest 'ATMs'

by Alicia Blanda — Chief Marketing Officer, Blanda Marketing & Public Relations

The Safe Water Network has introduced an affordable "water ATM" in India. Paline LLC has launched America's first "pizza ATM" at Xavier University in…

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