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Shazam offers dual-message PIN transactions and EMV card support

August 22, 2011

The Shazam EFT network has announced the creation of a dual-message PIN product, and plans to expand its support of EMV. The product will use a dual-message transaction with separate authorization and settlement messages for PIN-based transactions, a capability previously only available on signature-based transactions.
 
"Our financial institution participants understand the importance of increasing PIN debit transactions in a post-Durbin world," said Michael Hollinger, Shazam president and CEO, in a press release.

This support for both single and dual-message PIN products will allow Shazam debit cardholders to make PIN-based purchases online. In addition to e-commerce, the dual-message PIN product will be available at brick-and-mortar merchants that accept signature debit transactions, such as restaurants, car rental companies and hotels.
 
The dual-message PIN transactions will be considered PIN transactions for routing purposes and will follow Shazam operating rules. Interchange rates for the dual-message transactions have not been set.
 
“Both the issuing and acquiring communities are facing tough decisions in the wake of Regulation II and an anticipated shift to chip-and-PIN to support EMV,” Hollinger said. “Shazam understands the need to be aggressive in supporting these changes, as well as other authentication technologies.”

For more information on this topic, visit our transaction processing research center.

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