News

Visa changes ads, logo

January 25, 2006

USA Today: Beginning next month, Visa is dropping its ad campaign featuring such stars as Yao Ming, Derek Jeter, Donald Trump, Martin Sheen and Kevin Bacon. A new, broader campaign will hit on themes like security, payment methods such as debit and payment technologies like wireless and contactless processing. Ads by TBWA/Chiat/Day will talk about the changing payments landscape.

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