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SURVEY: Reaching the unbanked
Chicago's The Center for Financial Services Innovation conducted an industry survey in November to learn how many financial services companies and institutions are offering products that target underbanked and unbanked consumers in the U.S. Learn what CFSI's survey revealed.
March 5, 2006
An informal survey at BAI's Retail Delivery Conference & Expo in November revealed that products targeted toward the United States' underbanked and unbanked consumers haven't garnered a dominant role in the industry.
The survey, conducted by The Center for Financial Services Innovation showed that most financial services providers and institutions are interested in tapping the underbanke/unbanked market. To date, however, more than one-third of the companies surveyed said they are doing nothing to touch that market.
Click here the CFSI survey results.
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