News

New website will teach US FIs, consumers about EMV chip cards

Oberthur Technologies has launched a new resource to help consumer and FI audiences understand how EMV works and why U.S. adoption is essential.

June 27, 2014

Oberthur Technologies, a global supplier of EMV products and services, has announced the launch of a new EMVwebsitemeant to educate U.S. financial institutions and consumers about EMV chip cards.

According to a company news release, the new website addresses questions and concerns about EMV implementation, such as:

• How does EMV work?
• What is the case for EMV?
• How do I migrate from magstripe cards to EMV cards?

Oberthur said that the website will provide an important resource for the U.S. payment industry and will continually be updated to reflect EMV progress in the U.S.

“This is a crucial time in the U.S. payment industry, and OT is here to help ease the transition for financial institutions and consumers," said Martin Ferenczi, president for North America at Oberthur. "OT’s new website leverages our understanding of EMV, global experience and expertise as a trusted partner with an excellent track record of successful migrations.”

OT has delivered EMV cards to 80 percent of the top issuers in the U.S. and is actively involved in more than 50 EMV projects for small, medium and large FIs across the nation, according to the release.