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Mobile apps taking off in payments space, one ISO proves

July 23, 2009

Mobile technology is getting more media coverage than ever before. Digital Transactions reports this week that the concept of using smart phones as mobile credit card terminals is finally taking off:
 
The experience of one independent sales organization that has developed software applications for the mobile devices shows just how rapidly handsets like iPhones and BlackBerrys are taking root in merchant acquiring.
Boston-based Merchant Warehouse has introduced an application for Apple iPhone and has now launched a similar app for several models of the BlackBerry. Both of the apps are free, Digital Transactions reports, and are apparently being met with success and approval from merchants.
 
Henry Helgeson, president and co-chief executive of Merchant Warehouse, says more than 1,000 merchants are now using the iPhone app, and downloads of the new Blackberry app have been "strong."
Merchant Warehouse markets the apps under its MerchantWare Mobile and Capital Bankcard Mobile brands. Merchant Warehouse has about 55,000 merchants and says it is differentiating its mobile-phone applications by offering a proprietary gateway service.

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