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India's ICICI Bank offers EMV cards

September 5, 2011

ICICI Bank, a private sector bank in India, yesterday announced its foray into EMV cards with the launch of the ICICI Bank Coral Credit Card. The card provides enhanced security to cardmembers against possible misuse in the form of counterfeiting and skimming, according to a press release.

The card is targeted at the value conscious segment and offers cash rewards on all retail purchases.

“The launch of the Coral Credit Card on the chip platform is an affirmation of our commitment to leveraging technology to enhance cardmember experience,” said Rajiv Sabharwal, executive director, ICICI Bank.

For more information on this topic, please visit our EMV research center.