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Hyosung poll finds half of respondents engaged in branch transformation

Banks are investing in advanced technology to reduce costs, increase sales and promote client satisfaction, the ATM-maker says.

December 8, 2014

Hyosung, a provider of ATMs and branch transformation solutions, has released the results from a poll on branch transformation and the future of self-service banking.

The poll was conducted during a recent Hyosung webinar; respondents included nearly 100 executives from the banking industry. 

Among the poll's key findings:

• nearly 50 percent of respondents said they are engaged in a branch transformation project;
• executives identified cash dispensing and recycling, teller image capture and assisted self service as priorities in branch services and functionalities; and
• more than half (51 percent) said cost reduction was the most important factor in their consideration of a branch transformation project.

According to Hyosung Americas President and CEO Andrew Orent:

The industry is at a critical turning point as digital channels transform banks' operations at a record-setting pace. Technology is becoming the lifeline for branches, continuously changing the way consumers interact with their banks. Through smart technology investments that support client engagement while cutting costs, financial institutions can empower their employees and strengthen their overall service offerings.

Hyosung anticipates that the number of financial organizations engaged in branch transformation will continue to grow as more FIs discover the benefits of advanced technologies, Orent said.

A Hyosung research paper and webinar on the subject of branch transformation are both available online.

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Hyosung Americas

Hyosung Americas is a global human experience maker that bridges the physical and virtual worlds. We do this by harnessing our unique combination of a manufacturer’s soul with an innovator’s mindset to build a platform of integrated products, services, and ideas that improve life’s day-to-day interactions for everyone.

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