Fifth Third, Fiserv promo ‘green' benefits of online billpay
April 21, 2008
BROOKFIED, Wis. — CheckFree, now part of Fiserv Inc., and Fifth Third Bank have launched a campaign to promote the environmental benefits of online bill payment.
To promote the campaign, select customers will receive direct mailers that use eco-friendly recycled paper embedded with wildflower seeds, and ready for planting. With assistance from the Arbor Day Foundation, Fifth Third and Fiserv hope to plant more than 10,000 trees as part of the campaign.