News

EMV transition creates card customization opportunities for FIs

November 26, 2013

The deployment of EMV technology in the United States will mean major changes for the payments marketplace. According to Italy's TAS Group, it will also create new opportunities for banks, processors and other financial services providers to target their payments products to customer needs. 

To help FIs make the most of this opportunity, TAS has developed Card 3.0, which it says is a quick and secure framework for deploying and managing new products that enhance the user experience.

Each component of Card 3.0 is a plug-in that can be added, modified or eliminated with ease, the company said in a news release.

Issuers can use the modular card management platform to design, issue and manage payment cards and other digital products, while achieving accelerated time to market for product design and development programs. The platform is fully compliant with PCI standards and EMVCo specifications.

Key independent modules include:

• issuing;
• acquiring;
• credit management;
• fraud management;
• payment gateway; and
• direct link.

Key features include:

• EMV personalization;
• online authorization for real-time processing;
• 24/7 operation;
• real-time fraud prevention;
• support for all card types;
• card association-compliant (American Express, MasterCard, Discover, Visa, JCB);
• highly automated;
• flexible business rules;
• flexible data model; and
• PCI and PA-DSS compliant.

"Card 3.0 lets our customers self-design and issue multi-application payments solutions to market quicker than ever before," said TAS EVP Andrea Bianchi.

Read more about EMV.