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by Colin Gordon, global ATM marketing manager, NCR Corp.
For a few years now, Africa has been viewed as a hotbed of innovation when it comes to financial services. With a growing population who are increasingly mobile-enabled, there is great potential for new services to help boost financial inclusion and ensure that people have access to the financial products they need.
But despite the high-profile success of digital money projects such as Kenya’s M-Pesa, the majority of the continent remains heavily reliant on cash, and this is a situation that’s unlikely to change anytime soon. Therefore, ensuring the right technologies and infrastructure are in place to support this is vital.
However, in some cases this brings its own challenges, as actually getting cash into the hands of consumers when it is most needed is proving increasingly difficult.
One common issue in this part of the world is that while many African economies remain heavily cash-based, the demand for physical currency is not being met by ATM operators.
For example, Ghana has one of the lowest number of ATMs per capita in the world, with just 72 devices for every million residents — despite the fact that its installed ATM base has almost doubled in size between 2012 and 2016. Great potential for growth remains.
Meanwhile, Quartz recently reported that the current number of ATMs in Nigeria is also highly inadequate for a country where as much as 60 percent of the economy is informal.
This is not an issue that is limited to more rural areas. Quartz noted that in Okearo, a suburb just a few miles from Lagos, there are only two ATMs.
This inevitably leads to long lines and great inconvenience for the residents and, with the nearest branch potentially several hours away due to the city’s notorious traffic, many citizens are turning to other avenues in order to gain access to cash.
For instance, the Quartz article noted a growing trend toward reliance on stores that offer cashback services and other banking functions such as check cashing.
But because transactions these typically involve fees of as much as 10–15 percent of the value of the withdrawal, they are hardly an acceptable long-term solution for accessing funds.
Many countries in Africa are looking to encourage the use of alternatives to cash, following on from the success of M-Pesa and the like, but this is still very much a long-term project.
It will be years — if not decades — before such tools are a practical reality. Therefore, improving access to cash will need to be a top priority for banks in the region.
One solution to this might be to encourage the rollout of the newest generation of smaller-footprint ATMs. Easy to deploy and maintain, these could be an ideal option for parts of the world underserved by banking networks due to a lack of infrastructure and the perceived high cost of expanding to new locations.
To achieve this, governments might also need to participate with investments in services such as internet connectivity and transport links, which are essential in ensuring that ATMs can be effectively connected, replenished and maintained.
With cash set to remain king in Africa for the foreseeable future, the opportunities available through additional, upgraded ATMs will be huge.
Again using the example of Ghana, the number of ATMs is forecast to increase at a compound annual growth rate of 6 percent in the coming years, reaching a total of 2,800 by 2020.
This increase is being aided by a financial inclusion strategy implemented by the country’s government last year.
As less than 60 percent of adults in the country currently have access to financial services, improving the nation’s ATM infrastructure could play a key role in ensuring these efforts are successful.
Colin Gordon is a global ATM marketing manager based at the NCR Corp. R&D Center in Dundee, Scotland.
This article was previously published at banking.com.
Companies: NCR Corporation