News

Report affirms ATM's importance as banking channels evolve

October 21, 2016

In new research, Mercator Advisory Group reviews how the ATM, mobile banking and mobile payments are converging for convenient interaction between consumers and their financial institutions.

According to the report, "2016 ATM Market Benchmark," ATM operators are deploying cross-channel features and expanding interoperability with various front- and back- office systems.

Mercator offers examples such as mobile prestaging of cardless ATM cash withdrawals; the potential for person-to-person and account-to-account transfers; EMV readers; NFC capabilities; and broader systems monitoring capabilities.

The report also discusses the penetration of these features in ATM markets around the world.

Highlights of the report include:

• a comparison of ATM growth rates in various world regions;
• market share of leading ATM deployers in the U.S., by type;
• examples of advanced ATM capabilities being deployed;
• strategies for providing surcharge-free customers access to ATMs;
• discussion of the importance of condition and application performance monitoring and application performance monitoring; and
• results from the Mercator CustomerMonitor Survey, including insight into trends in U.S. consumers’ ATM use; alternative means of obtaining cash; use of mobile deposit; willingness to pay for ATM convenience; and willingness to try teller-assisted videoconferencing.