News

Personetics secures $11.5M in Series B funding

June 26, 2013

Personetics, a provider of predictive customer engagement solutions for the banking industry, has announced the completion of Series B funding totalling $11.5 million. Lightspeed Venture Partners led the second round of funding, joined by existing Personetics investors Sequoia Capital and Carmel Ventures. 

Personetics solutions deliver a personalized, timely and relevant customer experience, the company said in a press release. (See a demo of the company's Digital Banker mobile banking app.)

"We engaged with Personetics and its existing investors because we were impressed with their technology, the high level of expertise the Personetics management team brings to the table, and their ability to deliver a solution to the financial sector that provides immediate value to their customers while reducing customer services costs," said Yoni Cheifetz, partner at Lightspeed Venture Partners.

"This round of funding is a significant milestone for Personetics that confirms the huge value and potential of our offering, and our ability to deliver our solutions across the financial services industry," said David Sosna, CEO of Personetics. "Personalizing the customer experience is a key initiative for banks as they look for ways to fully realize the benefits digital channels provide."

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