News

FastLane to exhibit at ETA

April 12, 2006

BOULDER, Colo. - FastLane One Swipe technology will officially launch April 18 at the Electronic Transactions Association in Las Vegas, the company announced in a news release.

FastLane has created a virtual payment network which can be accessed with a driver's license swipe.

FastLane earlier this month announced a POS advertising deal with Charter Funding, a mortgage banking operation provider. The $2 million contract makes Charter the first advertiser linked to FastLane. The deal is expected to generate $4 of revenue for each lead the mortgage company receives. FastLane splits advertising revenue with the merchants, giving $2 for every advertising lead generated at the POS.