
May 14, 2026
JPMorgan Chase has introduced enhanced efforts to help young adults 18-25 with banking and money management needs. These include fee waivers for savings and checking accounts, Credit Journey and an updated mobile app, according to a press release.
"Today's young adults don't fit the 'college student' storyline," Steve Goodman, head of product for Chase consumer banking, said in the release. "Nearly 30 million are new to banking and building independence, and only about 40% are in school. We're accelerating investments across Chase to reflect how they live and earn—and to deliver the right support as needs evolve."
In particular, 43% of young adults want ATM access and availability when choosing a bank and 64% said they can't build savings. In order to meet these needs, Chase is providing its Freedom Rise Credit Card for new-to-credit customers, Chase Money Skills Modules and access to its network of nearly 15,000 ATMs.
"Young adults are digital‑first, but not digital‑only," Matt Gromada, head of emerging growth segments at Chase, said in the release. "By pairing a modern app experience with the nation's largest branch network, we offer the best of both worlds: speed and convenience every day, plus expert guidance when life gets more complicated. And as young adults' lives and goals evolve, Chase is there when they're ready—whether that's preparing to buy a car, start investing or launch a small business."