News

Cardtronics UK lands major retail partner in Northern Ireland

Golf Holdings has become Cardtronics' largest customer in the country, and offers the potential for future expansion, the company says.

April 10, 2015

Independent ATM provider Cardtronics U.K. has announced a newly formed partnership with Golf Holdings to operate at least 26 cash machines in Northern Ireland. The deal makes Golf Holdings the largest ATM partner in the country for Cardtronics, according to a news release.

Golf Holdings operates Winemark, Northern Ireland's largest chain of retail (or "off-license") liquor stores, as well as the leading retail brand Russell's Food and Drink, the announcement said.

The contract was formally awarded to Cardtronics on Dec. 23 and was finalized on Feb.19. An initial rollout of new cash machine installations took place in late March; Cardtronics will assume operation of existing ATMs at Golf Holdings locations beginning in May.

In all, Cardtronics will manage 16 existing sites, with the possibility of expanding in the near future to at least 10 further Golf sites in Northern Ireland where cash withdrawal will be introduced as an additional service to customers.

"We look forward to strengthening our relationship with Golf Holdings over the next few years and will continue to support their business with the addition of external and in-store free to use ATMs for their customers," said Jonathan Simpson-Dent, managing director of Cardtronics Europe."[W]e know that the presence of a cash machine can boost footfall, loyalty and spend, and we hope our new partnership proves valuable to Golf Holdings' business."