Article
Navigating branch transformation: 3 secrets to success
A webinar on Tuesday, April 19, will look at tactics that can help FIs make their way through a maze of challenges and achieve amazing branch transformation results.
April 12, 2016 by Suzanne Cluckey — Owner, Suzanne Cluckey Communications
As financial institutions transform their branches to reflect today's digital world, they must consider how they will manage their new, highly interactive, customer-centric environments.
On the plus side, self-service technologies are growing in both number and sophistication, creating the opportunity for FIs to realize greater cost-efficiency and customer satisfaction.
On the other side, keeping opportunity and reality in sync can be a challenge in this new operating environment. In fact, it's virtually impossible in the absence of reliable and effective tools for managing complexity in the transformed branch.
Without these resources, channel managers and operations teams find themselves in an endless struggle to gain true visibility into the performance and use patterns of self-service devices across a multi- or omnichannel branch environment.
But it doesn't have to be this way, as a free webinar at 11 a.m. EDT, Tuesday, April 29, will demonstrate.
Hosted by ATM Marketplace and presented by NCR Corp. and Inetco Systems Ltd., this one-hour session will show financial institutions how to turn system complexity from a daily headache into a real-time competitive advantage.
Three speakers will discuss complementary tactics that financial institutions can employ to create a clear pathway to successful branch transformation.
And they'll identify tools and best practices that can help FIs in their efforts to achieve smooth and seamless operation of a multitouch digital branch network.
The webinar, "Clearing the path for branch transformation: 3 management tactics to succeed," will focus on steps that can help participants to:
- improve the reliability and performance of their self-service devices and network;
- gain real-time visibility into the use of all things digital; and
- optimize their cash position.
Webinar presenters will include:
- Stacy Gorkoff, Inetco VP of marketing — Stacy has spent more than 15 years working with leading-edge technology companies and is passionate about helping customers become data-smart so that they can uncover new revenue streams and deliver amazing customer experiences.
- Lisa Kellermeyer, global systems management marketing manager for NCR Financial Services — Lisa focuses on helping customers use comprehensive device and incident management solutions so that they can achieve business objectives related to revenue opportunities, cost and amazing consumer experiences across their omni-channel proposition.
- Martin Shires, global branch transformation marketing manager for NCR Financial Services — worked for more than 25 years in retail branch banking, and now leads NCRs's retail branch transformation marketing strategy, advising FIs on new technologies that can help them achieve cost-effective network redistribution, improve the consumer experience and streamline sales cycle management.
Register now for the webinar, "Clearing the path for branch transformation: 3 management tactics to succeed."
photo istock
About Suzanne Cluckey
Suzanne’s editorial career has spanned three decades and encompassed all B2B and B2C communications formats. Her award-winning work has appeared in trade and consumer media in the United States and internationally.
