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Advertising / CRM News & Media

Study: FI customer trust hinges on protection from fraud

August 27, 2013

In its 2012 report, "Confidence in Banks," Gallup said consumer confidence in U.S. banks hit a record low of 21 percent last year. The percentage of Americans…

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FI big data firm is named a standout

August 26, 2013

IQR Consulting, specialists in helping FIs craft more efficient campaigns by analyzing consumer data in payment portfolios — including ATM and debit — has been…

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What ATM deployers can learn from marketing masters like Pepsi and Coke

August 13, 2013

Marketing titans like Coca-Cola and Pepsi understand the power of branding — that's readily apparent from the logos and other branded signs and messages…

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Diebold personalizes ATM experience for Thai banking customers

June 21, 2013

Thailand's Kasikornbank Public Company Ltd. is delivering a highly personalized consumer experience at the ATM with a new solution from Diebold Inc. The…

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How branding can broadcast community involvement

by Rebecca Hellmann — Marketing and Sales Coordinator, Welch ATM

Many financial institutions, large and small, pride themselves on a community focus. These FIs participate in local events, donate to charities, provide unique…

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FI marketing for the non-marketer

by Dan Kramer — Senior Vice President, Marketing & Merchant Servic, SHAZAM

At community financial institutions — and other companies in the financial services realm — employees are often asked to carry out a number of collateral…

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Wincor PC/E direct marketing platform adds digital signage control

May 7, 2013

Wincor Nixdorf has announced the release of a new version of its PC/E Direct Marketing software, a multi-channel one-to-one marketing solution within the…

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Why ATM-user education isn't just about education (video)

by Suzanne Cluckey — Owner, Suzanne Cluckey Communications

Sure it helps the user, but educating the public can also benefit the ATM deployer in important ways.

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Diebold to provide ATMs, services for FCU serving Stanford U

March 8, 2013

Diebold Inc. has announced that it is installing deposit automation-enabled Opteva ATMs for Stanford Federal Credit Union, an FI that serves the Stanford…

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Brand offers at the ATM: an innovative way to engage consumers

by Rebecca Hellmann — Marketing and Sales Coordinator, Welch ATM

The ATMIA US 2013 conference offered a plethora of information for ATM owners and operators about EMV, PCI and ways to mitigate dropping interchange fees.

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Software reduces ATM transactions to the push of one button

March 1, 2013

"Favourite Transaction" from i-design is finding favor with Brits. Just last fall the ATM-user service was introduced by British financial institution…

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Hash this: 1 in 3 CUs dumping Twitter accounts

February 27, 2013

An annual report by The Financial Brand has found that one-third of once actively tweeting CUs have called quits on their Twitter efforts. Additionally, the…

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Cardtronics reportedly buying i-design

February 13, 2013

According to a report at RTT News, the boards of Cardtronics UK — an indirectly wholly-owned unit of Houston-based Cardtronics — and i-design Group PLC, a…

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3 ways for your FI brand to better market ATM convenience

by Rebecca Hellmann — Marketing and Sales Coordinator, Welch ATM

Proper use of ATM innovation, placement and branding can introduce an FI's brand and advertise its convenience to potential customers. But, a financial…

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Paramount, Adirondack Trust ink ATM branding agreement

January 28, 2013

Paramount Management Group, an IAD based in Lancaster, Pa., has announced an ATM branding agreement with The Adirondack Trust Co. of Saratoga Springs, N.Y. The…

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ATM ad campaign sends a message to tax dodgers

January 18, 2013

What better place for the government to advise you to declare your cash income than at the ATM? Third-party media sales group atmAd, part of Dundee…

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More Community Financial Institutions Offer Mobile Banking

by Jim Ghiglieri — Senior Vice President, Corporate Communications, SHAZAM

A growing number of community financial institutions are now offering mobile banking, despite continued concern over regulatory obstacles. According to a…

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The ATM is the bank!

by Richard Buckle — Founder and CEO, Pyalla Technologies, LLC

A couple of stories posted to this site of late have caught my attention. And after a fashion, they surprised me. Not because of the technology they describe…

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How FIs can prepare customers for a natural disaster

by Thomas Hailey — Director of Business Development, CORD Financial Services

Amid advanced payment methods, automatic online bill pay, mobile money transfers and credit card transactions, we sometimes forget that technology can be…

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i-design unveils an industry first in ATM customer service

November 5, 2012

Scotland-based i-design, a provider of self-service customer engagement solutions for the banking industry, has announced the launch of its new Favourite…

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