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i2c announces the latest release of C-Envoy multi channel marketing suite
November 20, 2007
REDWOOD SHORES, Calif. - i2c Inc., recently released version 2.0 of C-Envoy, its multi channel marketing suite. Marketed as Campaign Manager when released last year, C-Envoy has added increased functionality designed to help Card Program Managers manage their business KPIs such as average revenue per card, churn and card base. Additional features such as integration with text message-based registration makes the rollout even easier.
With efficient management of messaging frequency and communication strategies, card holders receive relevant and timely messaging, which is designed to result in a higher return on marketing investment and measurable bottom-line results.
C-Envoy is a multi channel marketing suite that enables users to plan and execute multiple channel marketing campaigns using any combination of voice, email, fax, SMS and web. C-Envoy allows users to reach cardholders with a personalized interactive message or to simply notify an existing card holder base, of new products or services offered.
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