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Innovation

Hyosung TNS launches global website, interactive center, branding campaign

Image courtesy of Hyosung TNS

February 26, 2021

HyosungTNS, a wholly owned subsidiary of Hyosung Corporation focused on ATM and banking technology, has unveiled its multi-phase initiative that includes a redesigned global website, a branding campaign and an interactive customer experience center located in its North American headquarters in Irving, Texas.

Hyosung TNS branding campaign encourages customers to experience and 'be inspired' by the company's solutions-driven communication and to utilize technology within their own businesses.

In addition to the branding campaign, the company launched a global website designed to indicate Hyosung's technical contributions and products to the financial institution and retail industries. The website also consolidates all previous regional websites into one site that includes a multi-language interface and an intuitive, interactive product catalog.

"In this rapidly changing global business environment, the needs of our customers have become more diverse," Hyunsik Sohn, CEO and president of Hyosung TNS said in the release. "In order to get a deeper understanding of our customers' changing needs and to maximize their value, we are pursuing a large number of exciting innovations. We are committed to continue listening to our customers' voices and to dream big, solving any challenges along the way toward a better future together."

As part of its North American headquarters, Hyosung opened a 6,279 square foot high-tech a state-of-the-art Customer Experience Center that features LED video walls, interactive touch-screens and product and software solutions set in experiential financial and retail settings. Hyosung is also planning to host virtual CXC tours for customers in the near future.

"We are ready to celebrate the grand opening of our new Customer Experience Center as part of our new headquarters," Scott Hackl, executive vice president of North American Sales said in the release. "The CXC is a state-of-the-art facility that goes far beyond a traditional demo center. In addition to showcasing our latest retail and financial solutions, the CXC is designed so that we will spend valuable time with customers as they experience innovation that spurs strategic conversations."

Hyosung TNS' multi-phase initiative follows a period of growth for the company as well as its company, which produced $13 billion in corporate revenue and more than 1,800 patents. Despite the challenges of the coronavirus pandemic, Hyosung America achieved 3% revenue growth in 2020.

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