News

Customer experience database aims to help brands 'get on the map'

November 17, 2016

The Interactive Customer Experience Association has released a new customer experience database and map of the best in-venue experiences around the globe.

"Probably the No. 1 thing our end-user members have been asking for is a compendium of great customer experience examples," said Christopher Hall, managing director of the association, said in a press release. "They want to see how experience is being done around the globe to help inspire and inform their own experience efforts. We came up with the ICX map to show them the way."

Hall also invited providers and end-users that have deployed ICX technology in innovative and engaging ways to contact him to "get on the map."

The ICX Association wants to include "any well-done example of interactive technology in a customer-facing setting," the release said.

The association also offers an ICX resource library, a collection of paid research reports that are available for free download by association members. signage future trends reports and the state of the fast casual restaurant industry.

View the ICX map

ICXA is a partner in the annual ICX Summit produced by Networld Media Group, publisher of ATM Marketplace.