Payments

Chime expands partnership with Dallas Mavericks

Photo: Alexey Novikov - stock.adobe.com

November 4, 2024

Chime, a banking app, has expanded its partnership with NBA team Dallas Mavericks to include a Chime Lane entrance at the American Airlines Center. This lane offers elevated arena access, gift cards, free soft drinks and popcorn, according to a press release.

Chime's logo is on the left shoulder strap of Dallas Maverick jerseys through its partnership. It also is the official credit card sponsor of the team, according to the release.

"Chime stands apart in the financial technology services industry and has continued to set a high standard for how their members are treated. We strive to maintain similar standards for MFFLs. To build on our exciting relationship with Chime and to better serve our fans, we are thrilled to launch the new Chime Lane dedicated entrance," Cynt Marshall, CEO of the Dallas Mavericks, said in the release.

"We are delighted to continue our sponsorship with the Mavs," Chris Britt, CEO and co-founder, Chime said in the release. "The organization continues to epitomize our values of inclusivity and teamwork and shares an unparalleled commitment to the fans. We are excited to offer our Chime members in the Dallas-area and those visiting American Airlines Center a great experience and unique benefits, including the new Chime Lane."