July 27, 2000
Thank you for your interest in ATMmagazine.com, the most widely read publication exclusively covering the ATM industry! The magazine's growing editorial staff is pleased to offer an unequaled source of comprehensive ATM news and information. Advertisers have been reporting impressive response due to the highly targeted content as well as the reputation of ATMmagazine.com. Please contact Bob Fincher with any questions regarding banners, classifieds, hotlinks, etc. He may be reached by phone at (502) 241-7545, and handles all new inquiries. Advertising Benefits Following are reasons to consider advertising on ATMmagazine.com: ATMmagazine.com targets the ATM industry. No other publication anywhere in the world focuses exclusively on the ATM industry. ATM professionals visit on a regular basis. Daily news and weekly feature articles touch on the hottest happenings in the ATM industry -- as they happen. The magazine is updated regularly. Readers don't skim through ATMmagazine.com's pages once a month and pass the publication on to the next employee. Many log on every morning to read the daily news, check out the message boards, or read the week's feature story. Readers use ATMmagazine.com. Not just for news, but for research. The archive search engine accesses a master database of every article ever published since the magazine began. Readers interact with the magazine. Message boards, hotlinks, classifieds -- people read and post in these areas on a regular basis. Free access to all. Just about every other publication that covers the industry charges a subscription fee. ATMmagazine.com doesn't. The site is accessible to anyone anywhere in the world -- all they need is a computer and an Internet connection. Readership Details: Look at us grow! ATMmagazine.com hit the Internet with a bang just two years ago, and its first year saw readership growth of 20 percent to 30 percent every month. Furthermore, WebTrends independent study shows hits steadily increased from 44,000 in July 1998 to 840,498 in June 2000. That's nearly a 2000 percent increase! More importantly, page views soared from 16,375 to 91,987, an increase of 561 percent. Clearly, readers not only come to visit, but they stay to read, learn and share information with each other -- and, yes, they respect the advertising. While 80 percent of all readers are in the United States, the following top ten countries also represent a significant number of readers (countries are listed in order of highest representation to least): Canada Japan UK Saudi Arabia Australia South Korea South Africa Singapore Germany ATMmagazine.com readers are made up of the following sub-groups: • Financial institution ATM network managers and top executives • Private ATM owners and investors • Retail chain store executives (c-stores, grocery stores, drug stores, etc.) • ATM deployers of all sizes • Professionals new to the industry • The international market • ISOs, maintenance organizations and management companies • ATM sales reps, site brokers, refurbishers, manufacturers and distributors • People responsible for purchasing financial technology • Researchers and consultants gathering ATM intelligence Here's what readers and advertisers are saying about ATMmagazine.com. Web Advertising Menu 1. Banner Advertising Gold Package -- NONE AVAILABLE • Fixed banner on all pages in premier location (top left of page) • Automatic hotlink to advertiser's home page Gold ROTATING Package -- NONE AVAILABLE • Rotating banner (one of three) on all pages in upper right corner • Automatic hotlink to advertiser's home page Silver Package -- NONE AVAILABLE • Banner on all pages, located on level two (counting from the top) • Rotates with one other advertiser in the same slot • Automatic hotlink to advertiser's home page Bronze Package -- NONE AVAILABLE • Banner on all pages, located on level three (counting from the top) • Rotates with one other advertiser in the same slot • Automatic hotlink to advertiser's home page • Virtual trade show display Chrome Package -- NONE AVAILABLE • Banner on all pages, located on level four (counting from the top) • Rotates with one other advertiser in the same slot • Automatic hotlink to advertiser's home page 2. Virtual Trade Show Display Your company's mini-Web page will appear within ATMmagazine.com's virtual trade show. It will be easily accessible and will be hotlinked to your own Web site if desired. Monthly investment . . . . . $150 (min. three months) More information on the virtual trade show 3. Online Classifieds Our classified section is a popular feature. You will receive one ad per month and can update it as often as you like. Investment . . . . . $75 (for two months) More information on classifieds 4. Hotlink Listing You will receive a listing in our hotlink list of sites that are clickable directly from ATMmagazine.com. Investment . . . . . $75 (two months) More information on hotlinks 5. E-mail News Alert Sponsorship -- THREE AVAILABLE Reach the top industry professionals directly by sponsoring the ATMmagazine.com e-mail news alert. Your company's message will appear at the bottom of each e-mail. Investment . . . . . $.35 per name (Over 2,300 names!) More information on the news alert To advertise in this dynamic online ATM magazine: Please click here to e-mail Bob Fincher, ATMmagazine.com's EVP sales & marketing; or he can be reached directly at (502) 241-7545.