Are you making the most of your ATM and digital marketing opportunities?
Financial institutions (FIs) which have the most innovative, imaginative, personalised and effectively targeted marketing strategies will be the best placed to win new customers, as well as retain their existing ones. This will require the customer experience and marketing messages to be integrated across FIs physical channels. This whitepaper, sponsored by NCR, details the steps FIs should take in order to ensure they are making the most of their ATM and digital marketing opportunities.
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