Wells Fargo & Co. has announced a new ATM interface that the banking giant says is not only faster and easier to use, but also boasts new features and a sleek, modern design. The new interface is already in service at about 500 Wells Fargo ATMs across the U.S. and will be available at all 12,000 Wells Fargo ATMs by May.
"The ATMs really know you better and we are excited to share this new experience with customers," said Alicia Moore, head of Wells Fargo ATM Banking.
On-screen features include green-highlighted "favorites," which are determined by the customer's ATM use patterns, as well as customized screens that reflect customer preferences. Customers also have the option to use the "Balance Dashboard," which shows balances at-a-glance for most-used Wells Fargo accounts.
With the interface update, ATM Cash Tracker, a tool to help customers manage their finances, will now automatically appear on the main ATM screen. This feature allows customers to visually monitor their monthly Wells Fargo ATM withdrawals. They can also set a monthly withdrawal target, view details about how much they withdrew the prior month, and see their average over the past 12 months. Wells Fargo is the first and only bank to offer the service.
"We redesigned our ATMs based on what customers tell us they want, and we're constantly striving to make our ATMs quicker, easier, and more convenient," Moore said.
To see a short example of the new experience, check out the video below.
Read more about branding.