• Business as usual at brandATM parent company

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COSTA MESA, Calif. -- While Calabasas, Calif.-based brandATM recently ceased business operations, as reported earlier on ATMmarketplace.com, parent company brandATM Online is alive and kicking, according to Penny Estes, the company's director of business development.

"Although, brandATM did lose a reseller, the company has not closed down," Estes said. "The best analogy we can provide is we allow our resellers to use our name not unlike Toyota, GM or many other companies whose products are represented by value added resellers or licensees."

According to Estes, brandATM Online still has either direct sales forces or resellers elsewhere in the U.S., as well as Australia, the UK, France, Greece, Turkey and China.

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