LAS VEGAS -- Triton announced today at the Bank Administration Institute's "BAI" Retail Delivery Show that its Mako Cash Dispenser, a new ATM will be available in the first quarter of 1999.
According to Ken Paull, the ATM is "advertising ready" for banks wishing to create new revenue streams by advertising on their network of ATMs.
According to Saul Caprio, director of marketing for Portland, OR-based ATM distributor Card Capture Services, Inc. (CCS), banks can generate attractive net revenue streams by running ads on their ATMs. "Potential net revenue per month could average between $2,500 and $5,000 for a bank with 50 ATMs handling 1,000 transactions per month," explained Caprio.
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