Stephenson Group opens London office

LONDON -- The Stephenson Group, a public relations agency headquartered in the metropolitan New York area that focuses on financial technology and e-commerce, has opened a London office to support and expand its operations in Europe, the Middle East and Africa.

According to TSG founder and CEO Ann Stephenson, the London office will develop new client relationships throughout the EMEA region while providing public relations services to existing clients. The new office will be formally launched at a private event at The British Airways London Eye on Jan. 26.

"The breakdown of traditional market barriers in Europe has strengthened London's position as a world center for financial technology," Stephenson said. "London's financial media are truly international in outlook, influencing audiences in every region of the world. Today our clients all compete in a globalized financial marketplace, and we want to give them the effective international representation that only a London office can provide."

Marketing executive Jenny Swift will head the new TSG office as managing director for the EMEA region. Before joining The Stephenson Group, she held senior marketing positions with a number of leading IT vendors targeting the financial services sector worldwide. Among the senior personnel joining Swift on the EMEA staff will be Account Director Susan Children and Operations Manager Jenny Stannard.

TSG lists a broad range of information technology clients, including Oracle, Cisco and Digital Insight, research and consulting firms such as TowerGroup, as well as many start-up companies.