Pilgrims find it easier to make offerings with ATM

Pilgrims find it easier to make offerings with ATM
Tags: Bank / Credit Union, Retail / Off-Premises
May 1, 2002

TIRUMALA, India -- KV Kamath, chief executive officer of India's ICICI Bank, introduced the bank's first ATM in the holy hills of Tirumala (the richest temple in India) on April 30, according to a report in the Times of India.

The ATM will enable the bank's customers to make online offerings to Tirumala Tirupathi Devasthanam (TTD), which runs the temple, according to the report.

The bank also announced its intent to introduce an online donation module through the Internet.

Kamath told reporters that a similar set-up was being planned with several other temples.

Kamath also said that more than 50 per cent of the bank's business is being driven through its ATM network of 1,005 machines. Another 95 ATMs are at an advanced stage of installation, he said.