WILMINGTON, Del. - WSFS Financial Corporation (Nasdaq: WSFS - News), parent of WSFS Bank, has opened a WSFS e-zone, a technology-focused branch located at the University of Delaware's Trabant University Center.
Jennifer McCollum, WSFS vice president, said the branch was designed to suit students' needs. "Over 80 percent of our student banking customers perform all of their transactions at the ATM; with that in mind, we designed a facility that delivers technology-based banking with convenience and high levels of service," she said.
The new office design offers expanded hours, two additional ATMs, dedicated customer service phones and new and improved online banking features. Students can manage their accounts from inside the branch via an Internet connection or from their own PC.
As part of the introduction period, a WSFS Bank greeter helps students conduct banking transactions. "Our primary objective is to help introduce students to the new technology," said McCollum. "We will be here to guide them through the options or to answer any questions."
The University of Delaware and WSFS Bank entered into a banking relationship in 1998 by working together to bring ATM access to students through the UD#1 Student Identification Card. Currently, WSFS Bank has 10 ATMs located throughout campus, and a full-service and electronic banking office in the Trabant University Center.
WSFS is also the parent of vault cash supplier Cash Connect.
