MONETT, Mo. - Jack Henry & Associates Inc. has established its third primary brand, ProfitStars, according to a news release.
The company now has three brands: Jack Henry, which provides mid-tier and community financial institutions with enterprise-wide information and transaction processing solutions; Symitar, which provides credit unions with information and transaction processing solutions; and ProfitStars, which provides solutions that enhance the performance of domestic and international FIs and charters using any core processing system, as well as diverse corporate entities.
The ProfitStars brand encompasses products and services provided by the 13 companies Jack Henry acquired. The brand also will encompass select legacy products and services that Jack Henry has historically sold almost exclusively to its core bank and credit union clients.
Jack Henry's sales force automation system, check imaging and Check 21 solutions and disaster preparedness and recovery services are among the solutions that expand the ProfitStars product families.
"The introduction of ProfitStars represents another integral component of our ongoing focused diversification strategy, which has successfully expanded our target markets with products and services that are relevant for literally any domestic and international financial services organization, and diverse corporate entities," said company chief executive Jack Prim.
