At ATMIA Canada, Tracy Kitten, editor of ATM Marketplace, will unveil the results of the ATM Marketplace's 2009 ATM Future Trends Report.
Kitten's keynote address and panel discussion on ATM Future Trends will be based on a global survey conducted by ATM Marketplace in fall 2008. More than 1,600 respondents from around the world expressed their views on trends and concerns in the industry.
An array of industry experts will discuss the trends and issues in the Canadian ATM industry at the conference that runs June 9-11 at the Marriott Toronto Airport. Attendees at the event in Toronto will gain insights that come from far beyond the borders of Canada. (Also see ATM Marketplace and ATMIA's Future Trends webinar.)
Kitten will also moderate a Future Trends panel, following the keynote, as well as the "Voice of the Industry: Interactive Discussion," which takes place a day earlier. This unique event allows attendees to submit questions about the industry for answers by a panel of top experts. "They will take away some real world, practical information from the survey results they can apply in their market," Kitten said. "We can look at other markets where they've implemented things like cash recycling and see that perhaps we will have technology like that in five years in the North American market."
ATM operators in Canada, one of the top 10 ATM markets globally, face a host of regulatory and market challenges in the coming years. Fortunately, they have the opportunity to get ahead of the curve at the ATM Industry Association's "ATM Canada 2009 Conference: Turning Challenges into Business Opportunities."
Dana Benson, director of conferences and sponsorships for ATMIA, says the conference will cover Canadian ATM issues, such as implementation of the EMV chip-and-PIN security standard and upcoming anti-money laundering regulations.
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ATM security will be one of the hot topics. Presenters will highlight strategies and technology that ATM operators can employ to protect their cash and the personal identity information of ATM users.
Other presenters include:
Vern McLean, Canada sales manager for ATM manufacturer Triton Inc., will discuss the advantages of remote loading of encryption keys for the ATM. McLean says that pending regulatory changes that may require updating encryption keys every year instead of every other year could make remote key loading a cost-effective upgrade, particularly for ATMs located in remote areas.
"We'll present the business case that will show the community that without a great deal of investment they can move to the remote key loading environment," McLean said.
Although mandates for remote key loading may not be imminent, ATM operators can enjoy the benefits of reduced costs and better servicing compared to having technicians physically service each machine.
John Pearce, director of commercial marketing for ADT Security Services Inc., will be part of a panel discussion on anti-skimming efforts. The panel will talk about the escalating arms race between ATM operators and the organized gangs of skimmers who steal consumer information and cash. Members of the panel will discuss the crime, which has grown to be a $3.5 billion problem in North America.
"We'll give a detailed look at the criminal elements that comprise skimming, how the crime is conducted and some of the statistics that relate to the growing losses that financial institutions incur, as well as ATM consumers, in the form of stolen personal identity information," Pearce said. "We'll also look at very specific tactics that financial institution operators are starting to deploy to mitigate the crime."
Additional speakers:
- Susan Kohl, president of ThoughtKey Inc., who will speak about the Payment Card Industry Digital Security Standard.
- Steve Hensley, global executive vice president for sales and marketing for KAL, who will talk about ATM software trends.
- Mary Beggan, director of regulation and policy for Interac Association, who will speak about anti-money laundering regulations.
The conference is designed to help the Canadian ATM industry manage market-specific issues as well as plug into the global industry.
"It's important, as the world becomes a smaller place, to not only look at your own market but also understand what markets around you are doing,' Kitten said.
ATMIA is an international nonprofit trade association with more than 1,000 members in 49 countries and chapters in Africa, Asia, Europe, Eastern Europe, United States, Canada, Asia-Pacific and Latin America. The association's members come from all segments of the industry and include manufacturers, ATM deployers, networks, switches, card issuers, financial institutions and all providers of related products, services and consultancies.
