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Jack Henry & Associates Inc. has announced the release of BIG Rewards, an integrated, customizable customer rewards and loyalty solution available through a strategic alliance with Saylent Technologies Inc., a provider of payment intelligence software.
 
According to a news release, BIG Rewards is a customer acquisition and retention solution that enables banks to offer high-interest checking, cash-back and merchandise incentives based on customer relationships and account activity. Interest-based rewards offer customers high-interest checking products, cash-back rewards provide monetary rewards and merchandise incentives offer bank-defined gift programs. The targeted, customizable rewards programs driven by BIG Rewards enable banks to increase deposits and profitability, improve customer retention and enhance competitive positioning. 
 
The online solution is offered in a hosted ASP environment managed by Jack Henry Banking.
 

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