ATMGurus will pay a 5 percent commission based on the value of the initial order and 2 percent for any additional orders the referred customer places with ATMGurus under the firm's Affiliate Program, Aimee Leeper, ATMGurus marketing manager, told ATMmarketplace.com.
The company, which is owned by Long Beach, Miss.-based Triton, pays commissions in the form of a store credit on parts, dispensers, paper or cash, Leeper says. "If a company that makes a referral does not have a need for parts or paper, the business can receive up to 50 percent of the commission's value in cash," she added.
The Affiliate Program creates a revenue stream for referring customers.
"For businesses like processors, or those who offer peripheral ATM accessory products like alarms or cameras, this is fundamentally free money," ATMGurus said in a statement.
Companies can become an ATMGurus' affiliate by going to the site http://www.atmgurus.com/affiliate/.